CGI

We partnered with makeup powerhouse P. Louise to craft a bold, CGI-led campaign for their Bad Bitch lip gloss, built to shine across both in-store and digital channels. From concept to execution, we delivered playful, high-impact visuals including glosses dropping from P. Louise-branded hot air balloons, mini makeup explosions, and stylised motion that extended the brand’s fearless personality into a 3D world.

When the brief expanded to include their Manchester pop-up, we evolved the retro, fruit-filled universe into immersive CGI, seamlessly blending physical experience with digital storytelling – think giant glosses cruising city streets and flavour-packed tubes raining from the sky.